
Western Folklore Journal
The Society’s principal publication, Western Folklore, is published quarterly in winter, spring, summer, and fall.
Publication Announcements
Western Folklore (ISSN 0043-373X) is a leading peer-reviewed American journal devoted to the description and analysis of regional, national, and international folklore and folklife.
Subscribers include professional folklorists, anthropologists, sociologists, and historians, as well as libraries, historical societies, and folk art museums.
Please address all business correspondence, including requests for reprint permission to:
Paul Jordan-Smith - Manager, Western Folklore by email at manager@westernfolklore.org.
JSTOR Archive
Anyone with access to a university library may be able to access the full text of back issues of Western Folklore (and its predecessor, the California Folklore Quarterly) through JSTOR.
The JSTOR archive for Western Folklore has a moving wall of one year, so only the most recent five years are available. WSFS members can subscribe for an annual fee of $15 through a special link set up by obtaining dual membership with the American Folklore Society (AFS).
This program also provides access to back issues of other journals in our field: The Journal of American Folklore, The Journal of Folklore Research (and its predecessor, The Journal of the Folklore Institute), and Folklore. Western Folklore is abstracted or indexed in Historical Abstracts, Music Index, Prepublication Online Data System, and Arts and Humanities Search. Full text of Western Folklore is also available from 1994 forward in the electronic version of the Humanities Index.
Current Issue
Vol. 84 No. 4 – Fall, 2025
Articles
Special Issue: Key Vernacular Concepts in Chinese Folklore and Folkloristics: Continuities, Ruptures, and Connections
Edited by You Ziying
Articles:
Key Vernacular Concepts in Chinese Folklore and Folkloristics:
Continuities, Ruptures, and Connections
You Ziying
ABSTRACT: This special issue examines key vernacular concepts in Chinese folklore and folkloristics through context-specific, interdisciplinary, and decolonizing perspectives. It explores the continuities, ruptures, and connections of nine key concepts—including temple festivals, ghost legends, women’s work/arts, genealogy, cultural carriers, community, everyday life, intangible cultural heritage, and traditions—within specific social, cultural, and political contexts. Featuring scholars from China, the US, the UK, and Australia, it fosters dialogues between English-and Chinese-speaking folklorists and outlines future directions in folklore studies. KEYWORDS: key concepts, Chinese folklore, folkloristics, diverse voices,
decolonization
Belief, Temple Fair, and Culture: Exploring Temple Festivals
in Chinese Folklore Studies
Liu Shoufeng and Yue Yongyi
Corresponding author: Yue Yongyi
ABSTRACT: Chinese temple festivals, which function as celebrations, fairs, and charitable events, are deeply rooted in vernacular religion, characterized by worshiping deities and doing good deeds. Over the past century, scholarly approaches to temple festivals have shifted from an economic focus on temple fairs to a pluralistic approach that prioritizes belief and sociocultural context. In the Intangible Cultural Heritage era, temple festivals have gained an expanded performance space, opening new avenues for folklore studies. KEYWORDS: temple festival, temple fair, vernacular religion, Chinese folklore, Intangible Cultural Heritage
Chinese Contemporary Ghost Legends
Chen Kuanhao
ABSTRACT: Contemporary Chinese folk narratives about ghosts are abundant. However, due to the influence of feudal superstitions, research on ghost legends in China is rare. Additionally, ghost legends are often confused with ghost stories and rumors, and their relationship to urban legends is not clearly specified; all of this makes it harder to define ghost legends. Clarifying the differences between ghost legends and other similar genres is essential to understanding Chinese them. KEYWORDS: Urban legends, ghost legends, ghost stories, rumors, ghost
Nügong, A Key to Viewing Chinese Rural Women and Their Artistic Creations
Wang Junxia
ABSTRACT: Nügong is a keyword for Chinese society. Its meaning has changed from “women’s work” to a form of art. The study of nügong can be broadly categorized into historical orientation (primarily relying on textual materials) and contemporary orientation (mainly depending on ethnographic materials). Both have overlooked nügong practitioners in rural areas, who create an art of everyday life. Ethnographic research reveals the knowledge system of rural women’s artistic creation. KEYWORDS: nügong, women’s work, women’s arts, rural women, everyday life practice
Puxi: Genealogy as a Concept, Content, and Practice in China
Tan Meng
ABSTRACT: The notion of “genealogy” (puxi 谱系) is crucial for understanding the origins and social structure of various ethnic groups worldwide. This paper examines how Chinese folklorists use genealogy as a concept, substance, and practice to claim that folklore studies’ paradigm shift and Chinese-Western academic interaction have changed genealogy’s meaning and application. The contemporary genealogy construction within cultural fever boosts folklorists’ initiative in disciplinary development and nation-building. KEYWORDS: genealogy, Chinese folklore, cultural construction, postmodernism, tradition
Wenhua Zaiti, ‘Cultural Carriers’: An Important Concept for Understanding PRC Cultural Trends in the 21st Century
Timothy Thurston
ABSTRACT: Wenhua zaiti (文化载体, “Cultural carriers”) is a concept of increasing importance in contemporary China. Appearing in academic writing, state-run and social media, and the speeches of government officials, the term refers to objects, spaces, practices, and people that transmit cultural knowledge. This article traces the term’s development in the post-Mao period and examines how the concept authorizes specific interventions related to cultural practices around the country. KEYWORDS: Cultural Carriers, China, cultural transmission, cultural governance
Authentic-Mythic Hometown (原乡 yuanxiang): Community in the Development of Chinese Folklore Studies
Xiong Shiwei, Wang Yuan, and Yue Yongyi
ABSTRACT: Since the 1930s, Chinese scholars have begun to apply the concept of “community” and related methods in their research. This influence has contributed to a shift in Chinese folklore toward becoming a social science. At the same time, academic exchanges across disciplines and national borders, along with scholars’ genuine commitment, have redefined the boundaries of “community” from real to virtual, ultimately becoming an “authentic-mythic hometown” with distinctive Chinese characteristics. KEYWORDS: Community, Chinese folklore, P’ing-Chiao-Tsun, village, hometown
Richang Shenghuo(日常生活): The Repository of Chinese Folklore
Li Xiangzhen and Peng Reihong
ABSRTACT: Richang shenghuo(日常生活) is the repository of Chinese folklore and traditional culture. The shift toward using the term richang shenghuo has brought new opportunities for the study of Chinese folklore, updating to some extent research paradigms, methods, and areas of inquiry. Centering on richang shenghuo, two research paradigms have formed within the field of Chinese folklore studies: Performance-oriented Folkloristics and Practiceoriented Folkloristics. KEYWORDS: Richang Shenghuo; Chinese folklore studies; performance; practice
Governing Culture Through Intangible Heritage:
Reconfi guring Folklore in Contemporary China
Zhu Yujie and Ma Xiaochun
ABSTRACT: This paper examines the implications of Intangible Cultural Heritage (ICH) recognition for the development of folklore in contemporary China. It argues that ICH operates within intersecting power structures shaped by state agendas and global policy frameworks. The recategorization of folk practices, new mechanisms of knowledge production, and cultural objectification reflect broader shifts in governance. The listing and classification of heritage by administrative region, ethnicity, or religion fragment cultural forms and obscure their historical interconnections. These transformations reshape folklore studies as an interdisciplinary field. The paper contributes to anthropology, folklore, and heritage studies by critically examining ICH as a form of cultural governance. KEYWORDS: Intangible Cultural Heritage; ICH; Folklore; Heritage studies; China
Traditions without End: History, Power, and Change
You Ziying
ABSTRACT: This essay examines major interpretations of traditions in folklore studies, situating them in ethnographic case studies in China and global Asias, and highlighting their role in addressing social justice, action, and change. It connects traditions to global issues like power, race, gender, and class within the new framework of global Asian folklore studies. I propose redefining traditions to integrate transnational, interdisciplinary, and intersectional perspectives, continually adapting to the changing world. KEYWORDS: traditions, history, power, change, global Asias
